Lee’s Discount Liquor in Henderson: Where the Bottles Are Big and the Prices Are Low
The iconic Vegas-born liquor store that’s been serving up spirits, savings, and snarky billboards since 1981
Nestled along 4427 E Sunset Rd in Henderson—right by the Green Valley Ranch retail buzz—Lee’s Discount Liquor has been tech‑free, tongue‑in‑cheek, and community‑steeped since 1981 .
A family‑run legend that’s anything but watered down
What began as a modest, English‑challenged dream turned empire by founder Hae Un Lee, who opened the first storefront in 1981 after emigrating from South Korea in 1980 . His father‑and‑son team—himself and Kenny Lee—became fixtures both on billboards and in hearts across the Vegas Valley . Though both later passed away in 2021, the Lee family legacy continues under CEO Nami Lee, with the aim of expanding from 23 toward 30 stores…one bottle (and community smile) at a time .
What Keeps Locals Stocked and Smiling
Super‑charged variety: From beer and wine to spirits and seltzers, their selection has something for every kind of day.
Prices that don’t make your wallet weep: “One‑Stop‑Shop” with real stay‑in‑town savings.
That cheeky billboard charm: Locally tagged as funny, edgy, and memorably “cheesy” (in the best way).
Community‑first ethos: They give back through Lee’s Helping Hand, supporting local causes—not just liquor lovers .
Inside Scoop (or should we say “Inside Cart”)
Ramble through those aisles and it’s like walking into a boozy boutique-cum-treasure hunt—packed coolers, quirky signs, and nothing feels too “corporate.” Maybe you’ll even catch an in‑store tasting or a friendly “happy hour” wink (heck, even local ads know their pun game) .
Quick Sip: Essential Info
Hours: Open daily—but double‑check the Sunset Rd location via Waze, which lists hours as 9 AM–11 PM most days .
Address: 4427 E Sunset Rd, Henderson, NV 89014
