Crunch Fitness Flexes Into Las Vegas with 3 New Gyms This Winter

There’s a fitness invasion coming to the Vegas Valley — and it’s wearing tank tops and carrying HydroMassages. Crunch Fitness is unleashing three brand-new, high-energy gyms across East Henderson, Rainbow Boulevard, and Green Valley just in time for New Year’s resolutions to crash headfirst into buffet-season regrets.

Spoiler alert: These aren’t your average “row of treadmills and sad yoga mats” kind of gyms.

Backed by franchise group Fit Fusion LLC, the new locations total 42,000 square feet of workout wonderland, and they’re pumping $6 million into turning these spaces into full-blown fitness playgrounds. Each gym will flex major muscle with:

It’s fitness with flair — all under Crunch’s signature “No Judgments” vibe that’s equal parts grind and good times.

Locals who get in early score the best deal: $1 down and a free first month, plus limited-edition Crunch merch. And because it’s Vegas, there are weekly prize contests, including chances to win a free year of membership. Just imagine telling your friends you won your gym membership — very on brand.

With this triple-threat opening, Crunch is clearly planting its flag in the Vegas fitness scene. These gyms aren’t just for the hardcore lifters or HIIT fanatics — they’re designed to bring everyone from first-timers to fitness junkies into the fold. Whether you’re on the East Side, over near Green Valley Ranch, or doing your errands off Rainbow, there's now a Crunch near you.

The only judgment you’ll find here? That look you give yourself in the mirror when you actually finish leg day.

Crunch East Henderson – 390 W Lake Mead Parkway, Henderson
Crunch Rainbow – 120 Rainbow Blvd, Las Vegas
Crunch Green Valley – 2556 Wigwam Parkway, Henderson

Hours: Vary by location (check locally)
Phone: Available on location pages
Website: crunch.com
Instagram: @crunchgym
Get Directions: Search “Crunch Fitness” in your maps app